Moa Ku

After majoring in communication design at Konkuk University, Moa Ku worked as a font designer and manager at Sandoll Co., Ltd. for five years. From 2017 up until now, she has been trying to create a new font culture and making font design projects such as the ‘Maru Project’ as a senior researcher and team leader at AG Typography Institute. Ku has been involved in various design work related to letters such as font design, logotype design, and lettering. She has also been teaching font design at Design School and the Paju Typography Institute for years. Starting with the Choijeongho Screen font, she has been conducting a great deal of research and commercial projects on screens and fonts, while steadily working on fonts based on calligraphy.

To My Mom and Dad

Parents want the best for their children, and when the children grow up it is their turn to take care of their parents’ well-being and prosperity. The time may vary from person to person. However, just like giving back love, people hope that their mother and father are not left behind in society and always stay healthy and happy as they stand by their children. I am sending an answer to senior citizen memes in the spirit of providing a gift of a turtle and a crane to my parents.

  • Single-channel video
  • 2021
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3. ♥︎4U

In a group cell phone chat window where a family is gathered, they share messages wishing for the well-being of their family members. Those image files are intriguing. The text gathering all the positive words in the world and old-fashioned images are combined in the memes, which contain sincerity praying for the happiness of their family. People have long wished for the well-being of their family. In ‘♥4U’, font designers and photographers send warm replies to the messages they have received using text and images, the two key elements of the greetings wishing for the receiver’s well-being. When considering the real time and spatial environment in which not only Internet memes but also greetings are shared, we can come up with the front of the memorial service table on the morning of a Korean holiday. At this exhibition, through the friendly-looking, old TV sets installed in front of the folding screen and the messages contained in them, we hope viewers will get an opportunity to look at common memes shared between family members from a new perspective.

Slowly with a turtle
Quickly with a crane
With a Turtle
With a Crane