Typojanchi 2021: A Turtle and A Crane




TUKATA®

Tyodi Hyojin Lee is the co-founder/creative director of TUKATA®, and Hayeoung Jung is the co-founder/creative director of TUKATA®, a Korean lifestyle brand. They aim to reinterpret everyday objects from a new perspective and deliver new values to customers, and tries to create a happy future by delivering fresh insights and valuable experiences to customers with TUKATA®’s long-lifestyle.

The World’s Longest Name

TUKATA® intends to reinterpret the world’s longest name, “Kim Suhanmoo Keobugiwa Durumi Samcheongabja Dong bangsak Chichigapo Sarisarisaenta Woriwori Saepeurikang Moodoosella Gureumi Hurricane Dambyeorak Seosaengwonae Goyangyi Badookineun Doldolri” in the artist’s own style and talk about
the desires and symbolism that each symbol of the name stands for, by using various materials. TUKATA® truly hope that the creator’s sincere wish for people’s longevity and wellness would be well delivered, evoking healthy laughter.

  • Cotton fabric, mixed materials
  • Variable size
  • 2021
  • The World’s Longest Name
    TUKATA®, The World’s Longest Name
  • The World’s Longest Name
    TUKATA®, The World’s Longest Name
  • The World’s Longest Name
    TUKATA®, The World’s Longest Name
  • The World’s Longest Name
    TUKATA®, The World’s Longest Name

Presence&Persistence

Under the theme of harmony and balance, “Presence and Persistence” invites 13 teams of artists from Korea and other counties who have shown positive and creative homeostasis, including Helmo (Montreuil) and Miju Lee (Busan). There are also the inhouse Ghost Collective (Seoul), Studio Spass (Rotterdam), Club Sans (Seoul, Reims), Bin Koh (Amsterdam), Simo Tse (Amsterdam), Dongwan Kook (Seoul), Naky Hwang (London), and TUKATA® (Incheon). Works by these artists invited from a number of cities are installed all over the exhibition venue, and Culture Station Seoul 284 connects all these different parts of the event. This part consists of leading works of Typojanchi 2021, expressing the theme “Typography and Life” in the most profound way.

Presence&Persistence
With a turtle
With a crane
Slowly with a turtle
Quickly with a crane